Privacy & Cookie Usage

Use of Cookies

We use "cookie" technology to enable the shopping system to record the contents of your basket, to ensure that the correct products are ordered when you progress through the checkout and to facilitate navigation throughout the shopping and catalogue pages. The use of a "cookie" involves storing a small file on your computer, which can be used to identify your browser to our server. You can usually modify your browser to prevent this happening, although if you do "disable cookies", then you will be unable to make a purchase from our online shop.

What are cookies?
Managing cookies
Cookie Policy
Third party cookies

What are cookies?

Cookies are small text files which contain various information. Cookies are usually created by a website via your internet browser. You can view the cookies which are held on your computer via your internet browser, click here to find out how. We also use Flash Cookies (or Local Stored Objects) which are like normal cookies but use different technologies.

Why are they stored on my computer?

The cookies we store on your computer are for the Denby website to function such as remembering recently viewed products, what kind of device you are using to browse the website and what website link you used to visit us. For a full list of cookies used please click the “Cookie Policy” tab above.

Why do I need to know?

Since the Privacy and Electronic Communications (EC Directive) Regulations 2003 (the "Regulations") were amended in 2011, online retailers' Sites must offer greater transparency and gather consent with regards to cookie usage.

Our Cookie Policy

We do not store any personal information on your computer such as your name, credit card details and so on. We only store information which can help us provide a personalised experience such as which currency you use and how you prefer the products to be displayed. To recognize you we use a unique session identification string held on your computer as a cookie.

The following table shows the basic cookies stored in your computer by Denby.co.uk in order to provide you with a functioning e-commerce service.

Cookie Name	Cookie Origin	Cookie Purpose	Expiry
httprefer	First page viewed	Referral data to track sites that link to Venda.	2 days
lang	All	Records the user's language preference.	Never
locn	All	Records the user's location (region) preference.	Never
newCurr	During currency change	Records the user's currency preference so that exchange rates can be made.	1 week
quench	All	For managing performance.	End of session
referid	First page viewed	Referral data to track sites that link to Venda.	2 days
RFID	Add to cart / log in	Records the user's unique user reference ID for the current session.	Never
RSI	Keyword search	Records the last 3 keyword searches so they appear in the "Recent Search Box", allowing the Customer to jump back to those searches quickly.	1 day
RVI	Viewing products	Records the products the user has recently viewed to show in the "Recently Viewed Items" box.	1 week
setCurrency	During currency change	Records the user's currency preference so that exchange rates can be made.	1 week
setView	Product lists / search results	Records the user's preference for how products are arranged on product list and search results pages.	1 week
setViewPerPage	Product lists / search results	Records the user's preference for the number of products to view per page.	1 week
SID	First page viewed	Contains information about the session.	Never
ACCEPTEDDENBYCOOKIEPOLICY	First page viewed	Contains information about the users choice on allowing cookies usage.	7 Days

Third Party Cookies

Third party cookies are used on our site to help us capture information such as which orders were not completed and which type of products you may be interested in. These Cookies are used for marketing and advertising purposes and if you choose to opt out of these you can still use the Denby website and your online shopping experience will not be affected. The table below shows the third party cookies used by our website.

Banner Advertising, Re-targeting and advertising cookies

We use online re-marketing companies which utilize tracking pixels which are requested from our website while you use it. A cookie is set on your browser with details of the type of products you browsed on Denby.co.uk.

Data such as the products and product types you viewed are then used to re-market various products to you via banner advertising which may appear on various different websites which are working with the marketing company. Only anonymous information is sent or stored on your computer in a cookie and not private data.

We may send you targeted emails and updates regarding items which you once placed in the Denby website shopping cart.

Cookie Name	Cookie Origin	Cookie Purpose	Expiry
__utma	First GA-enabled page viewed	The unique ID for the Customer used to track repeat visits.	2 years
__utmb	First GA-enabled page viewed	Used by ga.js to determine the Customer's session information.	30 minutes
__utmc	First GA-enabled page viewed	Used by ga.js to determine the Customer's session information.	Session
___utmv	First GA-enabled page viewed	Used only if custom variables are set to report on the particular data that it is configured to gather (e.g., a custom demographic).	2 years
___utmx	First GA-enabled page viewed	Used only if Website Optimizer is installed and correctly configured. When the optimizer script executes, this cookie stores the variation this visitor is assigned to for each experiment, so the visitor has a consistent experience on the Client's Site. See Website Optimizer Help Center for more information.	2 years
__utmz	First GA-enabled page viewed	Stores the referral information for the Customer; e.g., whether they found the page by a search engine result, direct link, ad, etc.	6 months
Google Doubleclick: id	First Doubleclick page (usually product detail, basket page or checkout)	Online publishers use Doubleclick to display adverts on their websites	24 hours
Google: NID		A unique identifier used by Google applications to store user preference information on	24 hours
Cheetahmail	First page visited after clicking through from a denby marketing email	Stores information regarding email marketing campaign (from mail.denby.co.uk), refereed the user to Denby.co.uk (for users who are part of the opt-in policy). Tells the marketing system that the email helped the final sale.	Never
mt_1091-100-uk	First page visited	Data regarding products browsed by the user - for retargeting.	24 hours
mttgt	First page visited	Data regarding products browsed by the user - for retargeting.	24 hours
ABTst	First page visited	Data regarding products browsed by the user - for retargeting.	Until refreshed by server.
cksession	First page visited	Data regarding products browsed by the user - for retargeting.	Until refreshed by server.
mt_1119-100-uk	First page visited	Data regarding products browsed by the user - for retargeting.	7 days
ckid	First page visited	Data regarding products browsed by the user - for retargeting.	365 days
mtrs	First page visited	Data regarding products browsed by the user - for retargeting.	365 days

Managing cookies

To opt-out or block third party cookies please change your privacy settings in your browser. You can decide what information is stored on your computer when surfing the internet by changing your browser privacy settings.

For more information and advice on cookies please visit the following websites:

About Cookies org provides information and advice to consumers:
http://www.aboutcookies.org

Network Advertising / Choices show which cookies you have on your computer:
http://www.networkadvertising.org/choices/

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